A good number of people like to joke about lawyers and their profession. Just search “lawyer jokes” and the number of such jokes is countless.
The other area people like making jokes about is a law logo. A law firm will need to have a logo like any other business. You be creative to come up with a great, unique law logo. A logo plays a major role in your business, and this is why you should have a good logo for your firm. Here are some tips that will help you come up with a great law logo:
Building the logo from a single point of reference
Exceptional logos are designed from a single reference point. The letter can be one the first initials of the names your business partners. You can try to incorporate several names with the same starting letter in the logo. You can also pick a letter that stands out from the rest. Zane Law is a good example that utilizes the Z in the name.
Recreating an old logo
Building a classic law logo is good. But as long as the logo works just fine, it can be something less complicated. You can use the traditional logos and give them a twist. But make sure your logo is relevant. It is not a must to include words like “law firm” or “best lawyer” in the logo.
The power of your business name
The name of your firm can be used to design a wonderful logo. Many law firms have done it before and it attracts a lot of customers. This is a very effective way of making your brand known. A brand helps firms to be unique in the market and gives them a reputation. The main concern is how to craft your logo. The logo can include some icons or just pure letters. The intention is to design a law logo that shows integrity and professionalism.
Using the logo to tell people your job
A logo can be a great way of telling people what kind of work your firm deals with. For a divorce lawyer, you can use a picture of a couple to tell people firm deals with divorce issues. Personal injury attorney can use a crutch or a cast in the logo to tell people you handle personal injury and related cases. The logo is mostly very effective in telling people your area of expertise without having to explain.
The law logo need to create a good connection to the customers. It should tell people what the firm is all about. Your logo should look professional to prevent giving people wrong ideas. You can use the tips above to come up with a unique and business effective law logo.